The importance of diversification

Diversifying across asset classes or countries can help to reduce portfolio risk.

The question on most investors’ minds at the beginning of every new year is ‘which financial markets will top the performance charts over the next 12 months?’. In the media, so-called ‘investment experts’ regularly make their predictions as to what will perform strongly or poorly.

These experts might be able to suggest potential opportunities, but it is more or less impossible for anyone to predict which investments will deliver the best return each year.

We believe the key to successful investing is to create a diversified investment portfolio that reflects your attitude to risk.

To learn how to diversify an investment portfolio download our guide here.

The information provided here does not constitute investment advice or an offer to provide any product or service by Friends Provident International and other companies within the Aviva group. 

Please seek professional advice, taking into account your personal circumstances, before making investment decisions. We can accept no liability for loss of any kind incurred as a result of reliance on the information or opinions provided here.